To see the official poster for the event click here.
Worrell, an official sponsor for 2009’s IDSA Midwest conference is hosting this year’s opening night party at their Minneapolis Headquarters on Friday, April 6th at 7pm.
Worrell Minneapolis Headquarters
1414 Marshall St NE
Minneapolis, MN 55414
This year’s conference theme is “Meaning” Uncovering multiple levels of meaning in the design of objects and experiences. The featured speakers are:
Steve Diller the author of “Making Meaning”
Bob Schwartz, General Manager of Global Design, GE Healthcare
Frederick K. W. Day President, World Bicycle Relief
Wendy Jedlička, author of Packaging Sustainability
Bruce M. Tharp, Art Institute of Chicago
Bernard Gonzalez, 3M
Paul Hatch, Teams Design
Alex Lobos, University of Illinois
Scott Robertson, author of “Concept Design”
Gary Vande Berg, Bemis Manufacturing




